2024 ELECTION: POLITICAL SPENDING HITS ALL-TIME WHAT BRANDS NEED TO KNOW ABOUT MEDIA DURING THE ELECTION By: John B. McGrane, Director of Brand Communications Political ad spending is expected...
2024 ELECTION: POLITICAL SPENDING HITS ALL-TIME WHAT BRANDS NEED TO KNOW ABOUT MEDIA DURING THE ELECTION By: John B. McGrane, Director of Brand Communications Political ad spending is expected...
Desk-less by Design: How MMWW's Early Bet on Remote Work Paid Off By members of the MMWW team Daniella Matias and Jennifer Smith After announcing it would ditch its...
AD-SUPPORTED STREAMING: UNVEILING OPPORTUNITIES IN THE NEW MEDIA LANDSCAPE EXPLORING THE IMPACT AND OPPORTUNITIES OF ADVERTISING I TEGRATION WITHIN MAJOR STREAMING SERVICES By: members of the MMWW team: Warren Howe...
Desk-less by Design: How MMWW's Early Bet on Remote Work Paid Off By: Josy Amann, Co-Found + Managing Partner We were remote before people could even conceive that was...
From Passive Scrolling to Active Engagement: Quora’s Role in Today’s Marketing Landscape By: Cory Halberstadt, Platforms Senior Supervisor, Social Media As marketers, it's crucial to constantly be exploring new opportunities...
Embracing the AI Revolution in Marketing: Harnessing the Best of Both Worlds - Humans and Machines By: Andy Amaya, Platforms Lead, Social Media AI is sliding into every corner of...
Attention Metrics - are they "primary KPI" ready? By: Matthew Hardwick, Analytics Supervisor Attention Metrics evaluate the delivery quality of placements and creatives. Attention Metrics, built on a variety of...