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25Oct 2023
25 Oct 2023
From Passive Scrolling to Active Engagement: Quora’s Role in Today’s Marketing Landscape

From Passive Scrolling to Active Engagement: Quora’s Role in Today’s Marketing Landscape By: Cory Halberstadt, Platforms Senior Supervisor, Social Media As marketers, it's crucial to constantly be exploring new opportunities...

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05Oct 2023
11 Dec 2023
Embracing the AI Revolution in Marketing: Harnessing the Best of Both Worlds – Humans and Machines
AI-marketing-shopping-2023

Embracing the AI Revolution in Marketing: Harnessing the Best of Both Worlds - Humans and Machines By:  Andy Amaya, Platforms Lead, Social Media AI is sliding into every corner of...

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02Oct 2023
11 Dec 2023
Attention Metrics – are they “primary KPI” ready?
attention-metrics-kpis-2023-opt

Attention Metrics - are they "primary KPI" ready? By: Matthew Hardwick, Analytics Supervisor Attention Metrics evaluate the delivery quality of placements and creatives. Attention Metrics, built on a variety of...

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